ENTERPRISE FUNCTION - Strategic Marketing
| Description | EN: The Strategic Marketing function is responsible for brand management, market research and analytic, pricing strategy and product segmentation. FR: La fonction Marketing stratégique est responsable de la gestion de la marque, des études et analyses de marché, de la stratégie de prix et de la segmentation des produits. |
|---|---|
| Name (FR) | Marketing stratégique |
| Parents | 
Business Development (from: 
Enterprise Operations) |
| Packaging Library |
Enterprise Operations |
Strategic Marketing